Cookie Policy

Last updated: 9 July 2026

This Cookie Policy explains how FROZN LTD (“FROZN”, “we”, “us”, “our”) uses cookies and similar technologies on our website.

Our website is used to share information about FROZN, collect early access sign-ups, communicate with customers, and process orders once our products are available to buy.

We are currently pre-launch. Some cookies related to shopping, checkout, delivery and order processing will apply once FROZN products are available to purchase.

This Cookie Policy should be read together with our Privacy Policy.

For questions, contact us at:

hello@frozn.co.uk

1. What are cookies?

Cookies are small text files placed on your device when you visit a website.

They help websites work, remember choices, understand how people use the site, and support things like checkout, analytics and marketing.

Cookies can be:

• session cookies, which expire when you close your browser
• persistent cookies, which stay on your device for a set period
• first-party cookies, set by the website you are visiting
• third-party cookies, set by another service used by the website

Similar technologies, such as pixels, tags, local storage and tracking scripts, may also be used for similar purposes.

2. How we use cookies

We use cookies and similar technologies to:

• make the website work properly
• remember cookie choices
• protect the website and prevent fraud
• support sign-up forms and email marketing
• understand how people use the website
• improve our website, content and customer experience
• support advertising and marketing, where consent allows
• support shopping, cart and checkout functions once products are live

3. Types of cookies we use

Essential cookies

These cookies are needed for the website to work.

They may be used for:

• website security
• page loading
• remembering cookie preferences
• shopping cart functions once products are live
• checkout functions once products are live
• fraud prevention
• basic website operation

You cannot switch off essential cookies through our cookie banner because the website needs them to function.

Analytics cookies

Analytics cookies help us understand how people use the FROZN website.

They may tell us:

• which pages people visit
• how long people spend on the site
• which links people click
• how people find the website
• whether pages are working properly

We use this information to improve the website, content, product pages and launch experience.

Analytics cookies are only used where cookie settings and consent allow.

Marketing cookies

Marketing cookies help us understand what people are interested in and may help us show more relevant FROZN content or advertising.

They may be used to:

• measure advertising performance
• understand whether people return to the site
• show relevant content or ads
• avoid showing the same ad too often
• understand interest in FROZN before and after launch

Marketing cookies are only used where cookie settings and consent allow.

Email and sign-up cookies

We use tools such as Klaviyo to manage email sign-ups and FROZN emails.

Cookies and similar technologies may help:

• show or manage sign-up forms
• remember whether you have already seen a pop-up
• understand whether people sign up after visiting certain pages
• measure email and website performance

These cookies or technologies are only used where cookie settings and consent allow.

Shopify cookies

Our website is powered by Shopify.

Shopify may use cookies and similar technologies to:

• operate the online store
• keep the website secure
• support cart and checkout
• remember preferences
• process orders once products are live
• prevent fraud
• improve store performance

Some Shopify cookies are essential. Others may relate to analytics, marketing or store improvement.

You can read more about Shopify’s use of cookies and privacy practices in Shopify’s own policies.

4. Third parties we may use

Depending on our website setup, we may use cookies or similar technologies from third-party providers including:

• Shopify
• Klaviyo
• Google Analytics
• Meta / Facebook
• TikTok
• Google Ads
• other analytics, advertising, website or email tools we may use to run and improve FROZN

We will only use non-essential cookies where consent settings allow.

5. Managing cookie choices

When you visit our website, you may see a cookie banner or consent tool.

This allows you to accept, reject or manage non-essential cookies.

You can change your cookie preferences at any time through the cookie settings link on our website, where available.

You can also manage or delete cookies through your browser settings.

Please note that blocking some cookies may affect how the website works. For example, essential cookies may be needed for cart, checkout, security and basic website functions.

6. Consent

Essential cookies are used because they are necessary for the website to work.

For non-essential cookies, such as analytics and marketing cookies, we ask for consent where required.

You can withdraw or change your consent at any time.

ICO guidance says consent for non-essential cookies should involve a clear positive action, and simply continuing to use a website is not valid consent.

7. Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to our website, tools, cookies, legal obligations or business operations.

The latest version will always be available on our website.

8. Contact us

For questions about this Cookie Policy, contact:

FROZN LTD
71-75 Shelton Street
Covent Garden
London
United Kingdom
WC2H 9JQ

Email: hello@frozn.co.uk
ICO registration reference: ZC156756